Ryde Easy Auto

Overview: Ryde Easy is an auto consulting service dedicated to simplifying the car buying and leasing experience. I was commissioned to design a promotional postcard that clearly communicates the brand’s core message — “Show up, sign, and drive away easy.”

Client: Ryde Easy Auto Consulting

Type: Print & Digital Marketing Collateral

Role: Graphic Designer

Tools: Adobe InDesign, Illustrator, Photoshop

My Role

I developed both the front and back postcard layouts, ensuring the design felt professional yet inviting. The visuals emphasize trust, simplicity, and expertise, using confident typography and clear messaging to appeal to everyday car buyers.

Deliverables included:

Double-Sided 5x7 Marketing Postcard
Print-Ready and Digital Versions
Branded Typography and Layout System

Creative Approach

The design uses bold hierarchy, brand-aligned colors, and conversational copy to create an immediate connection. Each side of the postcard reinforces Ryde Easy’s value proposition, protection, guidance, and quality service, while keeping the information concise and engaging for quick readers.

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